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VeryWell Casino Privacy Policy

Effective Date: 1st January 2026

This Privacy Policy explains how Verywell Casino ("we", "us", "our") collects, uses, discloses, and protects your personal information when you access our website and services. We are committed to safeguarding your privacy and complying with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws in the United Kingdom.

By using our casino platform, creating an account through the Verywell Casino login process, or engaging with our services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use our services.

1. Data Controller Information

The data controller responsible for your personal information is Verywell Casino Limited, registered in the United Kingdom. We are registered with the Information Commissioner's Office (ICO) and adhere to all relevant data protection regulations.

For any privacy-related inquiries, you may contact our Data Protection Officer at the email address or postal address provided in the Contact section of this policy.

2. Information We Collect

2.1 Personal Information You Provide

When you register for a Verywell Casino account or use our services, we collect personal information that you voluntarily provide to us. This includes:

  • Full name, date of birth, and gender
  • Residential address and postal code
  • Email address and telephone number
  • Username and password credentials for Verywell Casino login
  • Payment and financial information (bank account details, card numbers)
  • Government-issued identification documents for age verification
  • National Insurance number (where required for regulatory compliance)

We collect this information during account registration, identity verification procedures, payment processing, and when you contact our customer support team.

2.2 Information Collected Automatically

When you access our platform, we automatically collect certain technical and usage information, including:

  • IP address, browser type, and operating system
  • Device identifiers and mobile network information
  • Pages viewed, time spent on pages, and navigation patterns
  • Referring website addresses and exit pages
  • Game play history, betting patterns, and transaction records
  • Login times and session duration
  • Geolocation data to verify your location within the United Kingdom

This information is collected through cookies, web beacons, log files, and similar tracking technologies as detailed in our Cookie Policy.

2.3 Information from Third Parties

We may receive information about you from third-party sources, including:

  • Credit reference agencies for financial verification
  • Identity verification services and fraud prevention databases
  • Payment processors and banking institutions
  • Marketing partners (with your consent)
  • UK Gambling Commission and other regulatory authorities

We combine this information with data we collect directly from you to enhance security, prevent fraud, and comply with our legal obligations.

3. How We Use Your Information

We process your personal information for the following purposes, based on lawful grounds under UK GDPR:

3.1 Contractual Necessity

To provide our casino services and fulfill our contractual obligations to you:

  • Creating and managing your Verywell Casino account and login credentials
  • Processing deposits, withdrawals, and gaming transactions
  • Providing access to casino games and platform features
  • Maintaining game history and account balance records
  • Responding to your inquiries and providing customer support
  • Communicating important service updates and account notifications

3.2 Legal Obligations

To comply with legal and regulatory requirements:

  • Verifying your age and identity (18+ verification)
  • Conducting Know Your Customer (KYC) and Anti-Money Laundering (AML) checks
  • Preventing fraud, money laundering, and terrorist financing
  • Reporting to the UK Gambling Commission and HMRC as required
  • Implementing responsible gambling measures and self-exclusion requests
  • Responding to lawful requests from law enforcement agencies
  • Maintaining records as required by gambling licensing conditions

3.3 Legitimate Interests

For our legitimate business interests, balanced against your rights:

  • Detecting and preventing fraudulent activity and security threats
  • Improving our website, platform functionality, and user experience
  • Analyzing usage patterns and conducting market research
  • Protecting our business operations and legal rights
  • Managing disputes and investigating complaints
  • Maintaining business records and system backups

3.4 Consent

Where we have obtained your explicit consent:

  • Sending promotional emails and marketing communications
  • Displaying personalized offers and bonus promotions
  • Using cookies for analytics and advertising purposes
  • Sharing information with third-party marketing partners

You may withdraw your consent at any time through your account settings or by contacting us directly.

4. Responsible Gambling and Player Protection

As part of our commitment to responsible gambling, we use your personal information to:

  • Monitor gaming behavior for signs of problem gambling
  • Implement deposit limits, loss limits, and session time restrictions
  • Process self-exclusion and cooling-off period requests
  • Share information with GAMSTOP (the UK national self-exclusion scheme)
  • Provide access to responsible gambling tools and support resources
  • Comply with safer gambling requirements under the Gambling Act 2005

If you self-exclude, we will retain your personal information to prevent you from circumventing the exclusion through a new Verywell Casino account or login.

5. Information Sharing and Disclosure

We do not sell your personal information to third parties. However, we may share your information with the following categories of recipients:

5.1 Service Providers

Third-party companies that provide services on our behalf:

  • Payment processors and financial institutions
  • Identity verification and age verification services
  • Cloud hosting and IT infrastructure providers
  • Customer support and live chat platforms
  • Marketing and email service providers
  • Analytics and data analysis services

These service providers are contractually obligated to protect your information and may only use it for the specific purposes we authorize.

5.2 Regulatory and Legal Authorities

  • UK Gambling Commission for licensing compliance
  • HM Revenue & Customs (HMRC) for tax reporting
  • Law enforcement agencies pursuant to lawful requests
  • Financial conduct authorities for AML/CTF compliance
  • Courts and dispute resolution bodies

5.3 Business Transfers

If Verywell Casino undergoes a merger, acquisition, sale of assets, or bankruptcy proceedings, your personal information may be transferred to the successor entity. We will notify you of any such change in ownership or control.

5.4 Fraud Prevention and Security

We may share information with fraud prevention agencies, credit reference bureaus, and industry security databases to protect against fraudulent activity and verify your identity.

6. International Data Transfers

Your personal information is primarily processed and stored within the United Kingdom and European Economic Area (EEA). However, some of our service providers may process data outside the UK/EEA.

Where we transfer personal information to countries without adequate data protection laws, we implement appropriate safeguards, including:

  • Standard Contractual Clauses approved by the UK authorities
  • Adequacy decisions recognizing equivalent protection standards
  • Binding Corporate Rules for intra-group transfers
  • Certification schemes demonstrating compliance with data protection principles

You may request further information about our international transfer safeguards by contacting our Data Protection Officer.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy and to comply with our legal obligations.

Specific retention periods include:

  • Account Information: Duration of your relationship with us plus 6 years after account closure (for legal and regulatory compliance)
  • Transaction Records: 6 years from the date of transaction (UK Gambling Commission requirement)
  • KYC/AML Documentation: 5 years after relationship ends (Money Laundering Regulations)
  • Marketing Consents: Until withdrawn or 2 years of inactivity
  • Self-Exclusion Records: Minimum 6 years to prevent circumvention
  • CCTV and Security Logs: 90 days (where applicable)

After the retention period expires, we will securely delete or anonymize your personal information. Some information may be retained longer if required by law or to resolve disputes.

8. Data Security

We implement robust technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction:

  • SSL/TLS encryption for data transmission (256-bit encryption)
  • Secure storage with encryption at rest
  • Multi-factor authentication for Verywell Casino login access
  • Regular security audits and penetration testing
  • Access controls limiting employee access to personal data
  • Firewall protection and intrusion detection systems
  • Secure data backup and disaster recovery procedures
  • Staff training on data protection and security practices

While we take all reasonable precautions, no system is completely secure. You are responsible for maintaining the confidentiality of your Verywell Casino login credentials and notifying us immediately of any unauthorized account access.

In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and the ICO within 72 hours as required by UK GDPR.

9. Your Data Protection Rights

Under UK data protection law, you have the following rights regarding your personal information:

9.1 Right of Access

You can request a copy of the personal information we hold about you (Subject Access Request). We will provide this information within one month of your request, free of charge.

9.2 Right to Rectification

You can request correction of inaccurate or incomplete personal information. You may update certain details directly through your account settings.

9.3 Right to Erasure ("Right to be Forgotten")

You can request deletion of your personal information in certain circumstances, such as when the information is no longer necessary for the purpose it was collected or when you withdraw consent.

However, we may retain information where we have a legal obligation or legitimate interest to do so (e.g., regulatory compliance, fraud prevention, self-exclusion records).

9.4 Right to Restriction of Processing

You can request that we limit how we use your personal information in certain situations, such as when you contest the accuracy of the data or object to processing.

9.5 Right to Data Portability

You can request a copy of your personal information in a structured, commonly used, machine-readable format and have the right to transmit that information to another service provider.

9.6 Right to Object

You can object to processing based on legitimate interests or for direct marketing purposes. We will cease processing unless we have compelling legitimate grounds that override your interests.

9.7 Rights Related to Automated Decision-Making

You have the right not to be subject to decisions based solely on automated processing that produce legal effects or similarly significant effects. If we use automated decision-making (e.g., for fraud detection or responsible gambling assessments), you can request human intervention.

9.8 Right to Withdraw Consent

Where processing is based on consent, you can withdraw your consent at any time. This will not affect the lawfulness of processing based on consent before withdrawal.

To exercise any of these rights, please contact us using the details provided in the Contact section. We may request additional information to verify your identity before responding to your request.

If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk or by calling 0303 123 1113.

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform, analyze usage patterns, and deliver personalized content.

Cookies are small text files stored on your device when you visit our website. We use the following types of cookies:

  • Essential Cookies: Necessary for website functionality, including Verywell Casino login session management and security features
  • Performance Cookies: Collect anonymous data about website usage to improve performance
  • Functional Cookies: Remember your preferences and settings
  • Targeting/Advertising Cookies: Deliver relevant advertisements and track campaign effectiveness (with your consent)

You can control cookie settings through your browser preferences or our cookie consent tool. Disabling certain cookies may affect website functionality.

For detailed information about the cookies we use, please refer to our separate Cookie Policy available on our website.

11. Marketing Communications

With your consent, we may send you promotional emails, SMS messages, and push notifications about:

  • New game releases and platform features
  • Bonus offers and promotions
  • Tournament announcements and special events
  • Personalized recommendations based on your gaming preferences

You can opt out of marketing communications at any time by:

  • Clicking the "unsubscribe" link in promotional emails
  • Adjusting notification preferences in your account settings
  • Replying "STOP" to SMS messages
  • Contacting our customer support team

Please note that even if you opt out of marketing communications, we will still send you essential service-related messages regarding your account and transactions.

12. Third-Party Websites and Services

Our platform may contain links to third-party websites, including payment providers, social media platforms, and affiliate partners. This Privacy Policy does not apply to those external sites.

We are not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policies of any external sites you visit.

When you use social media features or interact with third-party integrations, information may be shared with those platforms according to their own privacy policies.

13. Children's Privacy

Our services are strictly for individuals aged 18 years and over. We do not knowingly collect personal information from anyone under the age of 18.

We implement robust age verification procedures during the registration process and may request additional documentation to verify your age. Any attempt by individuals under 18 to access our services through the Verywell Casino login or registration process will result in immediate account closure.

If we become aware that we have inadvertently collected personal information from a minor, we will take immediate steps to delete that information and close the account.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or business operations. The "Effective Date" at the top of this policy indicates when it was last revised.

When we make material changes to this Privacy Policy, we will notify you by:

  • Posting a prominent notice on our website
  • Sending an email to your registered email address
  • Displaying a notification upon your next Verywell Casino login

We encourage you to review this Privacy Policy regularly to stay informed about how we protect your personal information. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

15. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data protection practices, please contact us:

Data Protection Officer
Verywell Casino Limited
Email: [email protected]
Data Protection Enquiries: [email protected]

We aim to respond to all privacy-related inquiries within 30 days.

Information Commissioner's Office (ICO)
If you wish to raise a concern about our data processing practices, you may contact the UK's supervisory authority:

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire SK9 5AF
Website: www.ico.org.uk
Telephone: 0303 123 1113

This Privacy Policy was last updated on 1st January 2026 and is compliant with UK GDPR, the Data Protection Act 2018, and applicable UK gambling regulations.